Spencer Pratt Turns Lakers Game Into Campaign Rally

Forget about watching the game—Spencer Pratt showed up to a Lakers matchup on Saturday night with something else entirely on his mind: winning votes.

The reality star–turned–mayoral candidate traded his usual tabloid headlines for a courtside political moment, sitting in prime seats at the arena and treating the high-profile game like an unofficial campaign rally. According to reports, Pratt appeared more interested in working the crowd than following the action on the floor, chatting up fans while sporting a Los Angeles Pratt hat that cleverly mimicked the Lakers’iconic yellow logo. It’s the kind of move that says everything about his strategy: infiltrate spaces where Los Angeles power players congregate, stay visible, and keep his name circulating in both entertainment and political circles.

What makes this particular appearance noteworthy is who he was sitting next to. Pratt occupied seats belonging to Linda Rambis, a longtime insider in Jeanie Buss’s circle, positioning himself just a couple rows from courtside during Game 3. Meanwhile, Lakers owner Jeanie Buss and her husband, Jay Mohr, had moved to the baseline seats—a subtle reshuffling that hints at the kind of networking that happens at these A-list sporting events. These aren’t random seat assignments; they’re chess moves in Los Angeles’s high-stakes social game.

This Lakers appearance fits squarely into Pratt’s broader campaign playbook. He’s not relying solely on traditional political machinery. Instead, he’s leaning into the celebrity ecosystem that made him famous in the first place, using star-studded environments to maintain momentum and visibility. It’s a calculated blend of entertainment world savvy and political ambition—the kind of strategy that would’ve seemed absurd a decade ago but increasingly feels like the new normal in how candidates build their brands.

Whether attending a Lakers game translates into actual votes remains an open question. But what’s clear is that Spencer Pratt understands the assignment: in Los Angeles, politics and celebrity are inseparable currencies, and the real campaign happens where the cameras are sharpest and the crowds are most influential.